Top 5 Social Networking Apps in Mexico: Q2 2023 Performance

In the second quarter of 2023, the top social networking applications in Mexico showed varied performance trends. Here’s a detailed breakdown based on the data from Sensor Tower.

WhatsApp Messenger saw significant weekly downloads, starting at around 487K in late March and peaking at approximately 665K by the end of May. The app maintained a robust user base, with weekly active users fluctuating slightly around 69M. Revenue remained minimal, topping at $4 in late March.

Facebook reported a steady revenue stream, starting at $28K in late March and peaking at about $33K by the end of June. Downloads were consistent, with a slight peak at over 511K in late May. The app maintained a strong presence with weekly active users hovering around 85M.

Messenger experienced stable weekly downloads, ranging from 226K to 267K throughout the quarter. Revenue showed a gradual increase, starting at $221 and reaching $368 by the end of June. Weekly active users saw a slight decline from 24.8M to 23.5M over the period.

Telegram Messenger showed consistent downloads, starting at approximately 199K in late March and peaking at around 282K in mid-June. Revenue remained steady, with minor fluctuations, ending at $6.5K in the final week of June. Active users increased from 3.05M to 3.25M over the quarter.

Google Meet had relatively lower download numbers, peaking at around 45K in late May. Weekly active users fluctuated, starting at 1.79M and ending at 1.68M. The app did not generate any revenue during this period.

These insights highlight the diverse trends in user engagement and monetization across the top social networking apps in Mexico. For more detailed analytics and insights, visit Sensor Tower.